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Actionable Experiments and Insights from How Outreach Does Outreach

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Sales Management

The Content Review Process Powering Our 98% PSAT Score

Kelsey Blais Dobson - Senior Professional Services Consultant, Strategic Programs's Avatar

Kelsey Blais Dobson - Senior Professional Services Consultant, Strategic Programs

Learn how we used a repeatable content process to achieve a 98% PSAT Score!

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Revenue Operations

You Know They Aren’t Right and You Run Them Anyway

Feras Abdel, Senior Director Revenue Operations's Avatar

Feras Abdel, Senior Director Revenue Operations

How we improved data accuracy and built lead reporting people actually trust.

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Revenue Operations

How We Use Activity-based Sequences to Reduce Churn

Luke Ferrel, Sr Director of Customer Success's Avatar

Luke Ferrel, Sr Director of Customer Success

Good retention relies on your ability to get in front of the problem. At Outreach, we’re using activity-based customer health warnings to catch and solve problems early.

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Pipeline Generation Sales Management

How We Increased SDR Qualified Opportunities by 92% with Strategic Sequences

Lauren Wadsworth, VP Global Sales Development, Segment's Avatar

Lauren Wadsworth, VP Global Sales Development, Segment

With sequences featuring customizable templates, we got our sales development team out there selling (not stuck in spreadsheets). Here’s how we integrated automation without losing personality.

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Revenue Operations

How the Flipped Classroom Model Reduced Onboarding Time by 83%

Sean Gabrus, Sr. Manager of Shared Services Practice's Avatar

Sean Gabrus, Sr. Manager of Shared Services Practice

Our new onboarding process for micro and emerging businesses reduced the time new customers spend on onboarding calls from 12 hours to just two—an 83% improvement. Better yet, it allowed our customers to learn at their own pace. Here's how.

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