Outreach Achieves ISO 42001 Certification: Leading the Way in Responsible AI

In today’s AI-first world, organizations face growing pressure to adopt cutting-edge technologies responsibly. With rapid advancements in generative and agentic AI, regulators, customers, and partners are asking tougher questions about how AI systems are governed, how data is protected, and whether companies can truly be trusted to innovate ethically. In this evolving environment, data management, privacy, governance, risk, and compliance must keep pace with innovation. At Outreach, data is at the heart of our AI Revenue Workflow Platform — and how we govern that data is critical to building trust. 

We’re proud to announce that Outreach has officially achieved ISO/IEC 42001:2023 certification, becoming the first in our industry to do so. This milestone reflects our deep commitment to responsible artificial intelligence (AI) governance and positions us at the forefront of ethical AI innovation. 

A Foundation of Trust — Customer Benefits 

These certifications aren’t just internal milestones — they directly benefit our customers. For enterprise buyers evaluating AI platforms, demonstrable compliance with internationally recognized standards like ISO 42001 gives immediate assurance that Outreach is proactively managing AI risk, aligning with emerging regulations, and designing systems with fairness, transparency, and privacy in mind. 

What is ISO 42001 – and Why It Matters 

ISO 42001 is the world’s first international standard for Artificial Intelligence Management Systems (AIMS). Developed to address the growing complexity and societal impact of AI technologies, the standard provides a comprehensive framework for organizations to manage AI-related risks, ensure transparency, and promote accountability across the AI lifecycle. 

For Outreach, this certification validates the rigor of our AI governance practices. It confirms that we’ve implemented robust, end-to-end controls to oversee the design, deployment, and continuous improvement of our AI systems in accordance with global best practices. 

From AI impact assessments to stakeholder engagement, ISO 42001 ensures that our AI is not only cutting-edge — it's also transparent, accountable, and responsible.  

Why We Pursued It 

As a company rooted in AI innovation, we recognized that our existing certifications, while essential, were no longer enough to differentiate us in a rapidly evolving market. ISO 42001 offered a new opportunity to lead. It aligned perfectly with our mission and our product roadmap, especially as we continue to expand our agentic AI capabilities. We accelerated our certification timeline to be first to market, aligning our audit with the release of new AI features. Thanks to the incredible efforts and collaboration of our GRC, Engineering, Product teams and Privacy teams, we achieved certification on an ambitious timeline without compromising quality or integrity. 

A Foundation of Trust — Our Approach to Data and Privacy  

We pride ourselves on being a customer-first organization, and protecting customer data is a central part of that promise. ISO 42001 now joins a growing list of certifications that form the foundation of Outreach’s robust compliance program, including:  

• SOC 2 Type II – Demonstrating our commitment to security, availability, and confidentiality. 

• HIPAA – Ensuring the protection of health-related data. 

• ISO/IEC 27001 – Establishing our information security management system. 

• ISO/IEC 27701 – Extending our privacy controls and data protection practices. 

Together, these certifications reflect our holistic approach to risk, compliance, and trust. They’re not just badges—they’re proof of our values in action. 

Looking Ahead 

We’re excited about what is next for Outreach. As AI continues to evolve, so will our compliance and data management programs. We are always actively exploring new frameworks, standards, and partnerships to ensure we remain ahead of the curve. Whether adapting to emerging regulations or pioneering new best practices, Outreach is committed to building a future where innovation and integrity go hand in hand. 

To our customers, partners, and team: thank you for trusting us to lead responsibly. 

To learn more, explore our official announcement on Business Wire to see how we’re leading the way in responsible AI.