President’s Clubbers know account-based selling (ABS) is crucial. To do it well, they have to know the prospects' business better than the prospects, understand the buying group dynamics, deliver the right message at the right time, and sustain that understanding throughout the sales process. It’s all a balancing act, and sellers have to make trade-offs — prioritize capturing knowledge on their accounts or meeting with prospects.
Until now.
Join Armand and Nick from 30 Minutes to President’s Club to discover how your entire sales team can become an expert on your target accounts long before the initial conversation.
In this masterclass, learn how to:
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