Personas Integration
3rd Party
This integration has been built by the Outreach engineering team and is fully supported.
This integration has not been built by the Outreach engineering team but is fully supported by Outreach.
This integration has not been built by the Outreach engineering team and is vendor-supported.
Hang tight! This integration is not yet generally available.

Hyper-targeted leads loaded directly into Outreach, every Monday morning

Reach the leads that are most likely to buy from you

Reach the leads that are most likely to buy from you

Discover thousands of brand new, high-potential contacts through Personas' unique persona-based targeting. Personas pushes targeted leads into their matching Outreach sequences to enable hyper-personalized email campaigns that fill your calendar with sales meetings.

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Key Features

  • A steady stream of likely-to-convert prospects

    Keep your Outreach sequences fed with prospects that match your ideal customer persona, based on company size, industry, contact title, & much more

  • Let your reps focus on selling instead of lead gen

    Personas distributes leads among your reps' Outreach campaigns so they start their day with engaged responses already in their inbox

  • Never source duplicate leads again

    Personas never sources leads that are already in your CRM (like existing opportunities, competitors or existing clients)

  • Simplify your outbound with Personas' integrations

    Personas syncs with most B2B sales tools to eliminate the data management, CRM updating, & lead deduplication that steals 10+ hrs/wk from sales teams

  • Ultra-specific audiences with granular data

    Personas leads come with fully enriched company and contact info, so you can identify which audiences convert best and double down on them

  • Industry-leading data quality

    Personas' 210M+ leads (at 20M+ companies) are refreshed every 30 days. Guaranteed 95% data accuracy