Coaching with Dynamic Guided Selling

The 2011 movie Moneyball showed us what taking a quantitative approach to baseball could mean for maximizing a team’s performance. Now, with the help of technology and a new approach, sales leaders can be in the same position.

The approach: dynamic guided selling (aka, the ability to evolve sales execution based on data and deliver insights to maximize sales outcomes.) It’s a sales leader’s dream.

Download this recently released Forrester brief, Coaching with Dynamic Guided Selling, where they introduce this action-based approach to drive sales productivity. In it, you’ll find answers to questions like:

  • What’s required for dynamic guided selling?
  • How can you make sure there’s enough high-quality data for effective analysis?
  • How does coaching evolve as additional layers of activity generate new insights requiring different sales actions?
  • And more!