Using Outreach to Break into New Verticals

Expanding from selling to your ideal customer profile (ICP) to innovative new markets requires the right intel, team, and tenacity.

In this step-by-step guide, you’ll learn how Outreach broke into the first vertical outside of our ICP and get a blueprint for how your company can also break into new markets. We will explain the steps needed internally, what work you will need to do, and what plays to execute to achieve revenue success!