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The Role of Machine Learning in Sales
Machine learning powers the Outreach sales engagement platform, and two of our data scientists recently showcased how they solve typical challenges when building enterprise-grade applications.
Summer is in full swing, which means Seattleites are still lamenting the lack of A/C, but don't worry, summer also means the return of our Summit Series! In this month’s Round Up, get a recap of our latest releases, newest location, and best of all, a discount code to sign up for the Summit Series!
Outreach gives your teams the most efficient and effective workflows, and now we’re making your account-based workflows even more powerful. With enhancements and updates to our Prospect and Account views, this newly designed experience delivers enhanced navigation and filtering options so reps can easily find and act on high-value accounts and prospects.
Take a look at the new enhanced navigation and advanced filtering capabilities in our blog post, and see for yourself how you can make your ABS strategies more actionable than ever before. For more information, read our support article or watch our videos in Outreach University.
Just kidding, it was only last month that the industry’s leading data intent providers joined the Outreach Galaxy! With new fields for Buyer Intent Scoring, we partnered with leading data providers Bombora, 6Sense, and G2 to give sales teams the ability to seamlessly integrate customer data into their selling workflows.
Reps can use this intent data to:
For more tips and tactics on maximizing intent data, watch our webinar with Bombora, “4 Ways to Supercharge your Data,” to learn more about finding the prospects who already want to hear from you, and how the right data will lead you to them.
At the end of July, we announced the opening of a new product development center in Prague, Czech Republic! Headed by Tomas Bergl, this new team will help drive innovation and adoption for the sales engagement community in Europe. Tomas, who has 15 years of experience at Microsoft, Skype, and Opera, says “Our Prague-based team plays a crucial role in developing the next generation of artificial intelligence-driven solutions that will define the future of customer engagement. We have some of the best technical talent right here in Prague and I can't wait to continue building our team.”
Learn more about our new office in our press release.
Summit Summit Summit Time!
It’s officially summer (goodbye, Juneuary!) and that means it’s time for the return of our Summit Series! With sales teams working remotely indefinitely, we have heard that many teams are experiencing stalled pipeline, longer sales cycles, customer contraction, and the need to quickly pivot their sales strategies.
To help you adapt to this new normal, we have curated three MasterClasses — Exceed, Pivot, Build — with sales directors and leaders in mind to help you implement organizational changes from some of the most successful leadership coaches in the world. Sign up with special promo code “roundup” to receive 10% off your registration, and we’ll see you there!
We hope you are staying safe and still having fun this summer — stay tuned for more updates on the blog and be sure to see what’s new on LinkedIn too.