Introducing ZoomInfo for Outreach

Posted June 20, 2017

By Chelsey Feldman

Product Marketing at Outreach

A key component of the sales process is hunting for prospects, and effective prospecting is critical to build a strong pipeline. The primary components of prospecting are finding the best individuals for your product, and creating a playbook to engage. With the best data and the right engagement strategy, it’s easy to produce world class results. That’s why we’re excited to announce our ZoomInfo integration.

ZoomInfo offers the most accurate and actionable B2B data to help organizations accelerate growth and profitability. The continuously updated database enables sales and marketing teams to execute more effective marketing campaigns and improve lead generation efforts.

Use ZoomInfo to gather the data you need on the people and companies you prospect. Combined with Outreach, you have a powerful solution for your sales team. Now, you can engage the right people with the right content in just a few simple steps.

The integration allows your team to:  

  • Spend less time hunting and more time selling with ZoomInfo’s database of over 200 million professionals and 13 million companies.
  • Save time by exporting prospect information directly into Outreach.
  • Create more conversations with your targeted prospects, without changing any processes you have in place.
  • Dig into analytics to show sales reps where they should spend their time and how best to move forward with prospects, taking your business to the next level.

Getting Started

Once you’ve added the Chrome Extension, the process is easy. To add a new lead, simply click on the Reach Out Chrome Extension on the page where the lead exists. If the lead is located in ZoomInfo’s database, a preview of their information will appear. Click on “get contact info” to reveal the lead’s contact information.

Once revealed, you’ll have the option to export the prospect to Outreach.

For more information, take a look at our support article or email us at support@outreach.io.


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