Easily view engagements through real-time prospect tracking with our enhanced activity fee

Posted April 11, 2018

By Chelsey Feldman

Product Marketing at Outreach

Sales is all about real-time interactions, and it’s important for you to be able to stay up to date on every engagement with your prospects, from email opens, to link clicks, and especially replies. That’s why it’s critical you have an easy to view activity feed that keeps you up to date on all of the ways your prospects engage with your outreach, in real time.

We’re redesigning Outreach’s Activity Feed to help you stay on top of important engagements that matter the most to give you more visibility when working in Outreach. The new Activity Feed offers a more intuitive design, prominent icons, and advanced filtering, allowing users to easily access and filter activity performance in the following categories: Engagements, Notes, Record Updates and System updates.

As we roll out this update, you’ll notice two main changes to your activity feed:

  1. Advanced filtering: Users can easily select the activity group Engagements, Notes, Records, and System Updates they care about and filter in only activities that apply to their search. For instance, if you’re interested in your engagement activity, but only want to see calls and emails, you can now easily go in and filter out other activities like tasks or meetings.
  2. Intuitive design: Users can easily and more efficiently access and find activities that are specifically more valued to them, with clearer organization and categorization.

Nicolò Brentan, Head of Sales at MakeMeReach said, “The new activity feed allows us to have rich insights on all the updates regarding our outreach at a glance, and the new possibility to expand content of replies makes it that much quicker to react by taking action through the drop down menu on each activity item.”

Pro tip: Want your activity feed to travel with you, wherever you work? You’re in luck! This update will make it significantly easier to use your activity feed when in window mode.

Much like Instagram allows you to stay up to date on every morsel of food your second cousin consumes, our activity feed lets you know in real time who is interacting with your emails and when. However, while you probably don’t care about what type of avocado toast Jennifer is eating right now, you definitely want to know when your prospects are replying to your emails so you can catch them while they’re most engaged. With this redesigned and enhanced interface, we hope it’s that much easier for you to strike while the iron is hot!

To learn more about using our Enhanced Activity feed, check out our support documentation. To stay up to date on our latest releases, check out our Newsroom.


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